Browsing Uluslararası Ticaret ve İşletmecilik Bölümü Koleksiyonu by Category "Diğer"
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To What Extent Company Image Improves through CauseRelated Marketing? An Evidence from Food Industry
(2019)For the past two decades increasing effort has been given to investigating the influence of cause-related marketing (CRM) activities on consumers’ attitudes and behaviours. Because consumers may react differently to companies ... -
Why perceived organizational and supervisory family support is important for organizations? Evidence from the field (vol 13, pg 841, 2019)
(Springer Heidelberg, 2019)[No Abstract Available]
